Tourism, hotels & travel

Tourism translation
that gets you chosen

Your listing is on a screen with fifty others, and the guest scrolling past it decides in seconds. Being understood is the easy part. We translate tourism copy so it does the harder job — persuading someone to book you rather than the property underneath you.

  • Hotel and vacation-rental listings
  • Destination and regional tourism sites
  • Menus that still sound like food
  • Brochures and guest communication
  • English, Spanish, German, French etc.
Same-day answer

Get your quote

Send the listing, the site or a photo of the menu, and we will reply with a fixed price.

Your documents

    What we translate

    From the page that wins the booking to the email the guest reads on the way to the airport.

    • Hotels and vacation rentals

      Listings, room and property descriptions, amenities, house rules, directions — everything a guest reads before deciding.

    • Destinations and regions

      Regional and destination sites, itineraries, museum and attraction pages, what-to-do guides, seasonal campaigns.

    • Menus and wine lists

      Dish by dish, with the local name kept and the description doing the selling. The hardest text in the sector, done properly.

    • Guest communication

      Booking confirmations, pre-arrival information, welcome packs, check-in instructions, signage and the replies you send all season.

    • Brochures and platform content

      Print material, and the text you maintain on travel and rental platforms — kept consistent with everything on your own site.

    Tourism languages

    Below are the languages we are asked for most often by hotels, rentals and tourism boards. For any other language, just contact our team.

    • German
    • English
    • Spanish
    • French
    • Italian
    • Norwegian
    • Arabic
    • Chinese
    • Japanese
    • Romanian
    • Portuguese
    • Polish
    • Swedish
    • Finnish
    • Thai
    • Russian
    • Greek
    • Ukrainian
    • …and many others
    EnglishPortugueseSwedishGermanPolishGreekSpanishDutchTurkishFrenchRomanianJapaneseArabicUkrainianMandarinItalianRussianNorwegian

    The same room, sold differently

    A translated listing that mirrors the original sentence for sentence is a listing written for the wrong reader. Guests in different markets do not want the same things confirmed before they book, and they do not want them in the same order: what is included, how far it really is, what happens on arrival, how much noise, how much space, what the neighbourhood is actually like. The property does not change. What leads, what gets a sentence and what gets a line, does.

    So we give the listing a rewrite for that market rather than a conversion. Facts, distances, capacities and rules survive exactly — those are what a complaint or a refund is later argued over — while the pitch is rebuilt the way someone selling that property in that market would have written it. Adjectives are the first thing we cut: every listing on the page claims to be charming, so the one that says what is actually there wins.

    Menus are the hard part

    Half the dishes on a good menu have no equivalent in the other language, and translating the name literally is how excellent food ends up sounding like a dare. The other failure is over-explaining — an ingredient list where a dish name should be, which reads like a warning label and kills the appetite it was supposed to create.

    We keep the local name, because that is part of what the guest came for, and let a short line beneath it do the selling: what it is, what it tastes of, what is in it if that matters. Where a dish is genuinely ambiguous we ask the kitchen rather than guessing, and allergens and anything a guest could react to are handled as information, not as copy.

    One voice across every channel

    The listing, the website, any subtitles on your videos, the confirmation email and the printed brochure are read by the same person, often within a week, and they should agree. Room categories, package names, facilities and the way you address guests go into a termbase we keep for you, so next season’s rates, offers and new properties come back matching what is already published — and the parts that have not changed are not translated or charged twice.

    If you have a house style — how formally you address guests, whether you use their first name, what you never say — send it with the text and we will keep to it.

    Happy to be of service,

    Gabriel Brunner, Founder

    How it works

    1. 1

      Send the text

      A link to the listing, an export from your site, a document, or a photo of the menu. Tell us the markets you want to reach.

    2. 2

      Receive your quote

      A fixed price per language, with the deadline confirmed before you commit to anything.

    3. 3

      We write it

      Translated by someone who writes marketing for that market, revised by a second linguist, checked against your termbase.

    4. 4

      You publish it

      Delivered in the format you sent, ready to paste into your site, your platform pages or your printer’s file.

    Our happy clients

    Just a selection of the companies we work with.

    • Brand Affairs
    • Genesis Motor
    • Tinsa
    • Harley-Davidson
    • Bauhaus-Universität Weimar
    • Cortizo
    • Agroveco Grupo
    • Association for Coaching
    • Museu Nacional de Ceràmica de València
    • Universitat Jaume I
    • Settle Easy Valencia
    • Cat and Curious

    Frequently asked questions

    Tap any question to see the answer!
    How do you handle menus?
    Dish by dish. The local name stays — a guest who travelled for the food did not come to eat “veal in sauce” — and a short line underneath says what it is and why it is worth ordering. Where a dish is ambiguous we ask the kitchen instead of guessing. Send a photo of the printed menu if that is all you have; it is enough to quote from.
    Is machine translation good enough for a listing?
    To be understood, often. To be chosen, no. Machine output reads exactly like the machine output in the listings above and below yours, and it makes quiet mistakes with amenities, capacities and house rules — the sort that come back as a complaint or a refund. If you already have machine-translated text, we can revise it rather than start again; say so and we will quote it that way.
    What format do you need, and can you work in our system?
    Whatever you already have: a spreadsheet or CMS export, a document, a link, or the text pasted into an email. We do not need access to your systems, and you get it back in the format you sent so it goes straight back where it came from.
    We only have the English version. Can you translate from that?
    Yes, and often that is the practical choice. But be aware you are translating a translation — anything already lost or smoothed over in the English stays lost. If the original exists, send it too and we will work from that.
    Will the room and package names stay consistent?
    Yes. They go into a termbase we maintain for you, so the name on the listing, on the site, in the confirmation email and in next year’s brochure is the same name. This matters more than it sounds — a guest who booked one thing and arrived at something with a different name assumes they were moved.
    Can you take on a whole destination or regional site?
    Yes. For anything large we agree the key terminology first — place names, categories, how the region refers to itself — and you approve that list before the bulk of the writing starts. Fixing terms afterwards across hundreds of pages is the expensive way to do it.
    Our rates and offers change every season. Do we pay for the whole page again?
    No. Everything we translate for you is stored, so an update is quoted on what actually changed. Send the new version and the difference is what gets translated.
    What does it cost?
    By length and language, as a fixed price per job, quoted before we start. Properties that send work every season agree terms once and simply send. Either way you see the price and the deadline first, with no obligation.